- You simply don't understand their value. You either think you do and will look like a 40 year old at a disco or get one of your new grads to help you.
- Your new grads not only want to use them, they will leave if you don't provide as part of their basic capability
- Don't say "its not real business" and then waste a ton of energy killing off efforts in this area. Remember where you stood when the internet first appeared on your desktop.
- Your job is not to understand but to make this all happen for the good of your corporation for generations to come.



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